Launching & Sustaining a Successful Business in Fine Craft (Session)
Launching & Sustaining a Successful Business in Fine Craft
Date: Wednesday, June 23
Location: Crowne Plaza Hotel
Time: 9:00 am – 4:00 pm
This workshop is designed to assist entrepreneurs and fine art students by offering training and access to resources to assist in marketing, pricing and production to create sustainable and successful careers in the Fine Craft sector.
The session will be facilitated by Debbie Lawrence Life & Business Coach
Topics will include but are not limited to the following:
1) Pricing and Production
- Pricing principles
- Standard costing
- Calculating the price
- Determining cost of goods sold, labour costs, overhead costs, and breakeven analysis
- Production capacity
2) Trade Show Excellence
- Identifying and defining target markets
- Identifying product features, benefits and unique selling proposition
- Optimizing the trade show display
- Pulling a crowd to your booth
- Engaging visitors at your booth
- Trade show etiquette and survival tips
For more information Click Here